VS

YouTube is Built for Cat Videos Not Conversions

It is easy to think YouTube is the best value when it comes to hosting their videos because it is free.

But this isn’t actually the case.

Sure the price is right, at exactly zero dollars. But YouTube can actually wind up costing you money...

Because YouTube hurts your conversions.

First though, one key thing about YouTube.com worth mentioning is that it can be great for getting traffic. Whether it is paid ads or organic videos there, they have a lot of eyeballs.

But once you get that click from their platform over to your website you shouldn’t use their player.

Here is why...

YouTube embedded videos scream “amateur”

First of all, YouTube embedded videos scream “amateur” because you can’t customize the player at all, so it will never match your brand at all.

Also, the YouTube player forces you to have links back to their platform — which is is packed with distracting videos, including ones from competitors.

Think about it this way, you would never let your competitor put videos on your website for free, but this is exactly what is happening with the links and related videos that YouTube puts into their player.

These are like “holes” in your funnel where sales leak out.

Plus, YouTube is notorious for banning channels without a moments notice, which can be very costly.

But the biggest problem with YouTube is that it is actually a social network. They are in the business of viral cat videos so they can sell ads, but NOT helping you improve your video marketing.

This means with YouTube you miss out on everything Vidalytics has to offer. See below for a breakdown of what you’ll miss out on if you use YouTube to host the videos on your website.

Features

Vidalytics Icon
YouTube Icon

Player

Customizable Player

Have This Feature
Don't Have This Feature

No branding

Have This Feature
Don't Have This Feature

URL Controls

Have This Feature
Don't Have This Feature

HTML5 Player

Have This Feature
Don't Have This Feature

Adaptive Bitrate Streaming

Have This Feature
Have This Feature

Closed captions

Have This Feature
Have This Feature

Stats

Audience Engagement

Have This Feature
Don't Have This Feature

Conversion Tracking

Vidalytics conversion tracking shows you the exact spot in your videos that drove conversions. It can dynamically track revenue and ROI. And works natively across domains.

Have This Feature
Don't Have This Feature

Heatmaps (Skips / Rewinds)

Have This Feature
Don't Have This Feature

Compare View

Have This Feature
Don't Have This Feature

Segments

See all of your video's stats for specific groups of viewers such as conversions vs non-conversions, 1st time viewers vs repeat viewers, location, device, browser and traffic source.

Have This Feature
Don't Have This Feature

IP Filtering

Remove your team's internal test traffic by filtering out specific IP Address so your data is clean and actionable

Have This Feature
Don't Have This Feature

Smart Autoplay

Smart Autoplay

Only Vidalytics' Smart Autoplay intelligently detects if autoplay will be blocked with sound on every play. If not it will autoplay traditionally with sound, and if blocked, it will seamlessly fallback to muted autoplay which restarts when unmuted, shown to have the highest conversions in split tests.

Have This Feature
Don't Have This Feature

Autoplay

Have This Feature
Have This Feature

Customizable Autoplay Messages

Have This Feature
Don't Have This Feature

Mobile Autoplay Controls

Have This Feature
Don't Have This Feature

Unmute & Restart

Have This Feature
Don't Have This Feature

Fullscreen on Unmute

Have This Feature
Don't Have This Feature

Play Gates (Opt-ins)

Timed

Have This Feature
Don't Have This Feature

Exit PGs

Only Vidalytics has the ability to show an opt in when your video is paused, get leads before your visitors bounce.

Have This Feature
Don't Have This Feature

Call To Actions

CTAs On Top of Video

Have This Feature
Have Downgraded Feature

Call to actions are only available at the end of the video, or as small annotations during it.

CTAs Below the Video

Have This Feature
Don't Have This Feature

Exit CTAs

Exit CTAs will appear only when your video is paused and open up a multitude of strategies for your video marketing.

Have This Feature
Don't Have This Feature

Advanced Tools

Resume Play

Have This Feature
Have This Feature

Like Live Videos

Like live videos cannot be paused and give the urgency of a live event.

Have This Feature
Don't Have This Feature

Count Down Timers

Have This Feature
Don't Have This Feature

Tags - Marketing Automation

Tag your viewers in your CRM or email platform based on what they watched in your videos down to the second.

Have This Feature
Don't Have This Feature

Marketing - Thumbnails

Mobile Thumbnails

Have This Feature
Don't Have This Feature

Exit Thumbnails

Have This Feature
Don't Have This Feature

Video Management

Replace Video

Replace the video on your site by clicking a button inside Vidalytics. No need to mess with your code anymore!

Have This Feature
Don't Have This Feature

Load Settings

Have This Feature
Don't Have This Feature

Platform

AI Encoded Videos

Vidalytics uses AI to optimize your videos to use less bandwidth, play faster while having the same quality.

Have This Feature
Don't Have This Feature

Domain Whitelisting

Protect your content by restricting which domains your videos are able to play on.

Have This Feature
Don't Have This Feature

Disable Fullscreen

Have This Feature
Don't Have This Feature

Paid plans were compared from both companies as of Q2 2021

Vidalytics

Starting at $25
a Month

Wistia

Starting at $99
a Month

What Real Users Say After Switching from YouTube

"Good news! We split tested 595,000 sessions with Vimeo, YouTube and Wistia, and they couldn’t beat Vidalytics :)"

Mater Bester

Matej Bester

Golden Tree Nutrition Ltd

"Over the last 20 years, I’ve used ALL of the other video platforms — JW Player, Flowplayer, Vimeo, Wistia, Youtube and nothing compares to the power and insights that Vidalytics gives you. It is hands down the best."

Sam Robbins

Sam Robbins

HFL Solutions

"Your product was the clear winner over Vimeo, Wistia, Vidello and YouTube, with these players being a distant second."

Default User

Bruce Wedding

"We are charged in dollars, but earn in Brazilian Reais. Trust me, I didn't want to pay for Vidalytics. But I just have to. Because it simply works. I've tested it against every other video platform out there, and it's just simply better. We make more money with Vidalytics. Period. That's why we use it in all of our companies."

Max Peters

Max Peters

Copy Experts

Check Out other Video Marketing Platform Comparisons

Awesome Support

👋🏻 Freaking Awesome Support that Actually “Gets” Marketing

Each One of Vidalytics’ support staff is extensively trained in video & digital marketing.

Which means you’re not going to “get the runaround.” Nor will you have to explain what a funnel or VSL (video sales letter) is.

We’ve literally been there, done that and are here to help you do the same.

Increase Your Conversions Now By Simply Swapping Out Your Video Player