VS
Wistia isn’t a terrible video platform. But they just don’t get what it takes to drive conversions with your video marketing at the same level as Vidalytics.
The one area they shine in is content.
But if you have a video funnel and you want it to convert as best as humanly possible... Vidalytics is the player you should clearly pick.
It will give you much deeper insights into how your videos are being watched and how they are driving conversions.
Meanwhile, Wistia can’t even track conversions.
You also can’t drill down on segments with them to really optimize your video conversions. And you certainly can’t compare two videos’ stats side by side like you can in Vidalytics.
They have nothing like Vidalytics Exit Suite of features — Exit Thumbnails, Exit CTAs & Exit Play Gates — which all work when your videos are paused to save the sale or grab a lead right when someone is most likely to bounce.
Wistia can’t build scarcity with countdown timers, nor can you have “Like Live” videos by disabling pausing and more.
See below for the full list of things you’ll miss out on if you use Wistia over Vidalytics:
Stats
Audience Engagement
Conversion Tracking
Vidalytics conversion tracking shows you the exact spot in your videos that drove conversions. It can dynamically track revenue and ROI. And works natively across domains.
Heatmaps (Skips / Rewinds)
Limited heatmaps only for 1 viewer at a time. Vidalytics heatmaps show you all the heatmap data at once so you can spot patterns and optimize for the average or most viewers easily.
Compare View
Segments
See all of your video's stats for specific groups of viewers such as conversions vs non-conversions, 1st time viewers vs repeat viewers, location, device, browser and traffic source.
IP Filtering
Remove your team's internal test traffic by filtering out specific IP Address so your data is clean and actionable
Smart Autoplay
Smart Autoplay
Only Vidalytics' Smart Autoplay intelligently detects if autoplay will be blocked with sound on every play. If not it will autoplay traditionally with sound, and if blocked, it will seamlessly fallback to muted autoplay which restarts when unmuted, shown to have the highest conversions in split tests.
Autoplay
Customizable Autoplay Messages
Mobile Autoplay Controls
Unmute & Restart
Fullscreen on Unmute
Play Gates (Opt-ins)
Timed
Exit PGs
Only Vidalytics has the ability to show an opt in when your video is paused, get leads before your visitors bounce.
Call To Actions
CTAs On Top of Video
CTAs Below the Video
Exit CTAs
Exit CTAs will appear only when your video is paused and open up a multitude of strategies for your video marketing.
Advanced Tools
Resume Play
Like Live Videos
Like live videos cannot be paused and give the urgency of a live event.
Count Down Timers
Tags - Marketing Automation
Tag your viewers in your CRM or email platform based on what they watched in your videos down to the second.
Marketing - Thumbnails
Mobile Thumbnails
Exit Thumbnails
Video Management
Replace Video
Replace the video on your site by clicking a button inside Vidalytics. No need to mess with your code anymore!
Load Settings
Platform
AI Encoded Videos
Vidalytics uses AI to optimize your videos to use less bandwidth, play faster while having the same quality.
Domain Whitelisting
Protect your content by restricting which domains your videos are able to play on.
Disable Fullscreen
Paid plans were compared from both companies as of Q2 2022
Vidalytics
Starting at $79
a Month
Wistia
Starting at $99
a Month
“Vidalytics seems like a great program so far. I have already recommended it to a few people I know that were using Vimeo and had issues like I did.”
Joe Sulima
Joesulima.com
“Over the last 20 years, I’ve used ALL of the other video platforms — JW Player, Flowplayer, Vimeo, Wistia, Youtube and nothing compares to the power and insights that Vidalytics gives you. It is hands down the best.”
Sam Robbins
HFL Solutions
"Good news! We split tested 595,000 sessions with Vimeo, YouTube and Wistia, and they couldn’t beat Vidalytics :)"
Matej Bester
Golden Tree Nutrition
“I've been seing more and more VSLs use Vidalytics. It just makes sense for a direct response company to use Vidalytics instead of Wistia or Vimeo.”
Max Fata
Direct Response Video Agency
Each One of Vidalytics’ support staff is extensively trained in video & digital marketing.
Which means you’re not going to “get the runaround.” Nor will you have to explain what a funnel or VSL (video sales letter) is.
We’ve literally been there, done that and are here to help you do the same.
